An intuitive keyword strategy starts with your target audience. ZUMO offers professional keyword research to show commercial viability, volume and competition levels and make the right decisions.
ZUMO evaluates high-quality product pages based on more than 170 optimization factors to stay one step ahead of your competition.
With our super ZUMO SEO mix of technology and people, we can build an unlimited number of targeted links with Google-approved metrics from a wide variety of domains to any page you want on your website.
When should software companies hire an SEO agency? Always, of course! Search engine optimization is the most important source of new customer acquisition for software companies. In fact, SaaS software companies can gain up to 77% of their organic traffic through SEO. However, today only just 10-15% of these companies focus on SEO and content marketing. This means that there is a lot of room and potential for your software company to reach top positions in search results.
When should you start doing SEO for your SaaS company?
Quite simply, as soon as possible. SEO is an iterative process and is ongoing. The sooner you start working with a professional SEO agency, the sooner you can expect results in search results. Basically, it does not matter what situation your company is in. Whether this is a start-up or has been on the market for years, whether you are currently in a crisis or the business is flourishing, SEO is always important. Even if you are the only player in your software industry, SEO is still important. And why? Because new customers will only find you easily if your business site is SEO optimized.
There are many things in a business that are beyond your control. For example, you can't control when a new competitor emerges, how well your customers respond to a product launch, or what your exact quarterly sales are.
With SEO, however, you can control rankings, which means that to some degree you can control how many visitors come to your website. This in turn directly affects the number of online sales or leads you receive, which in turn affects the amount of revenue you can generate from your online presence.
By integrating SEO into your SaaS marketing, you directly invest in the visibility and therefore profitability of your business. By means of a professional SEO campaign, you also invest in a kind of insurance. Because if you first rank on good positions under keywords that are relevant for your company, you can count on a steady flow of potential new customers and leads. Contact us and work with one of the leading providers in SEO Switzerland.